According to the information in the article, Qatar’s “Step Into Health” program
FIGHTING FAT IN THE DESERT
By Rod Nordland
1 Qatari officials have been racking their brains to find a way to address their country's epidemic of obesity. They have built sports facilities, parks, and a splendid hillside road in the capital, with a seaside promenade and parkour stations; hosted fun runs with hefty cash prizes; set up free body mass index and blood pressure monitoring stations. Anything money can buy to draw their citizens — said to be first-richest in the world and sixth-fattest — out of a sedentary lifestyle, they seem to have bought.
2 The only thing is, even Qatar's great wealth has not been able to do anything about the weather, and in a country where highs top 40 degrees Celsius (104 Fahrenheit) for a large part of the year, getting anyone to go out and walk, let alone do outdoor sports, is a lost cause. About the only pedestrians in the summer, when temperatures are even higher, are expatriates.
3 Now the sports health authorities have introduced a new program that aims to reach Qataris where they live, or at least where they shop — the climate-controlled shopping mall. Four of the emirate's major malls are participating in the program, called “Step Into Health: Walk More, Walk the Mall," posting maps and walking routes, along with information about how many calories could be burned in the process. The malls are also opening their halls two hours before and after shopping hours, for those who want their exercise free of consumerism.
4 “Mall walking is the perfect workout, alongside controlled temperatures; it provides a clean and safe environment to exercise," a promotional brochure for “Step Into Health" reads. The mall walk program is part of a broader effort to encourage Qataris “to walk 10,000 steps and more a day in a noncompetitive, recreational and social way." The organizers hasten to reassure people that mall walking need not be strenuous. “Unlike most community exercise programs, Step Into Health is not about working up a sweat," they say. The walking routes and speeds they have outlined are not likely to do that.
5 Obesity is a touchy subject in the emirate. Data from the International Association for the Study of Obesity shows that Qatar has the highest obesity rates in the Middle East. About 34 percent of Qatar's men and 45 percent of its women are obese, defined as a body mass index of more than 30.
6 Those figures, however, only begin to tell the tale. They are based on the emirate's total population of about 1.9 million, but most of those are migrant workers. Qatari citizens number only about 250,000. Since most of the migrant workers are construction and other manual laborers, obesity rates among citizens are likely to be far higher than overall figures suggest.
7 The first mall walk two weeks ago was pronounced a big success by the government-controlled news media, with some 1,000 people showing up to take part — encouraged by handouts of pedometers (free to anyone who registers for Step Into Health), and free raffles of iPhones, laptops and other Qatari-size baubles.
8 After that initial outpouring of interest, however, there was relatively little follow-up — a common phenomenon, as every gym manager knows. Soon after, the participating malls were nearly as empty in those shopping-free hours as ever.
Adapted from The International Herald Tribune, Tuesday, July 9, 2013
By Rod Nordland
1 Qatari officials have been racking their brains to find a way to address their country's epidemic of obesity. They have built sports facilities, parks, and a splendid hillside road in the capital, with a seaside promenade and parkour stations; hosted fun runs with hefty cash prizes; set up free body mass index and blood pressure monitoring stations. Anything money can buy to draw their citizens — said to be first-richest in the world and sixth-fattest — out of a sedentary lifestyle, they seem to have bought.
2 The only thing is, even Qatar's great wealth has not been able to do anything about the weather, and in a country where highs top 40 degrees Celsius (104 Fahrenheit) for a large part of the year, getting anyone to go out and walk, let alone do outdoor sports, is a lost cause. About the only pedestrians in the summer, when temperatures are even higher, are expatriates.
3 Now the sports health authorities have introduced a new program that aims to reach Qataris where they live, or at least where they shop — the climate-controlled shopping mall. Four of the emirate's major malls are participating in the program, called “Step Into Health: Walk More, Walk the Mall," posting maps and walking routes, along with information about how many calories could be burned in the process. The malls are also opening their halls two hours before and after shopping hours, for those who want their exercise free of consumerism.
4 “Mall walking is the perfect workout, alongside controlled temperatures; it provides a clean and safe environment to exercise," a promotional brochure for “Step Into Health" reads. The mall walk program is part of a broader effort to encourage Qataris “to walk 10,000 steps and more a day in a noncompetitive, recreational and social way." The organizers hasten to reassure people that mall walking need not be strenuous. “Unlike most community exercise programs, Step Into Health is not about working up a sweat," they say. The walking routes and speeds they have outlined are not likely to do that.
5 Obesity is a touchy subject in the emirate. Data from the International Association for the Study of Obesity shows that Qatar has the highest obesity rates in the Middle East. About 34 percent of Qatar's men and 45 percent of its women are obese, defined as a body mass index of more than 30.
6 Those figures, however, only begin to tell the tale. They are based on the emirate's total population of about 1.9 million, but most of those are migrant workers. Qatari citizens number only about 250,000. Since most of the migrant workers are construction and other manual laborers, obesity rates among citizens are likely to be far higher than overall figures suggest.
7 The first mall walk two weeks ago was pronounced a big success by the government-controlled news media, with some 1,000 people showing up to take part — encouraged by handouts of pedometers (free to anyone who registers for Step Into Health), and free raffles of iPhones, laptops and other Qatari-size baubles.
8 After that initial outpouring of interest, however, there was relatively little follow-up — a common phenomenon, as every gym manager knows. Soon after, the participating malls were nearly as empty in those shopping-free hours as ever.
Adapted from The International Herald Tribune, Tuesday, July 9, 2013
Gabarito comentado
Resposta correta: E
Tema central: interpretação de texto — identificar informação explícita no texto e relacioná‑la ao enunciado. A questão exige reconhecer o objetivo do programa "Step Into Health" a partir de trechos que descrevem o local e as condições do exercício.
Resumo teórico e estratégia: em questões de reading comprehension procure (1) frases-chave que expressam propósito ou características; (2) palavras que confirmam ou negam alternativas (evite escolhas que exageram ou adicionam informação não presente). Fontes úteis para técnicas de leitura: diretrizes de compreensão leitora e prática de skimming/scanning; para contexto sobre obesidade, consulte WHO e associações como a International Association for the Study of Obesity (citada no texto).
Justificativa da alternativa E (correta): o texto afirma explicitamente que o programa ocorre no "climate-controlled shopping mall" e que a publicidade elogia as "controlled temperatures". Portanto, o programa permite que participantes caminhem em ambiente protegido, evitando o tempo quente do país — isto é exatamente o sentido de "avoid direct contact with Qatar’s weather".
Análise das alternativas incorretas:
A — Incorreta. O texto diz o oposto: os organizadores afirmam que a caminhada “need not be strenuous” e que os percursos e velocidades não são propensos a fazer as pessoas suarem. Não há indicação de que o programa visa progredir para exercícios mais intensos.
B — Incorreta. Antes do programa nos shoppings, o texto lista várias iniciativas (instalações esportivas, parques, fun runs, monitoramento de IMC). Logo, não é “o único” programa governamental antióbesidade.
C — Incorreta. Não há qualquer afirmação de que o programa teve sucesso em fazer residentes estrangeiros perderem peso; a única menção a expatriados é que são os pedestres no verão — nada sobre emagrecimento.
D — Incorreta. O texto informa que os shoppings abrem os corredores duas horas antes e depois do horário de compras para quem deseja caminhar, mas não diz que o programa opera exclusivamente quando as lojas estão fechadas. A alternativa usa “only”, que é uma generalização não suportada pelo texto.
Dica final: desconfie de alternativas absolutas (only, always) e busque suporte textual direto — trechos que mencionem local/condição/propósito são decisivos.
Gostou do comentário? Deixe sua avaliação aqui embaixo!
