O texto menciona que
Ackman-Backed Harvard Grads Make
Aiding the Poor a New Business
Disponível em: www.bloomberg.com/news/articles/2015-09-
21/ackman-backed-harvard-grads-make-aiding-the-poor-a-new-business.
Acessado em 30/09/2015. Reorganizado e adaptado
para fins educacionais.
Sangwon Yoon
Michael Faye and Paul Niehaus spent summers as
Harvard graduate students trying to give cash to the
poor in the villages of Kenya. The villagers were
perplexed; development experts thought the two had lost
their minds. People who live on less than a dollar a day,
the experts said, were sure to spend the money on
cigarettes and alcohol.Seven years
later, the idea is
upending the
international aid
industry. Giving
cash directly to
the very poor
turns out to be
more efficient
and productive
than when
charities with
high overhead
distribute goods and food. Those in extreme need take
the cash and use it wisely. Giving a year's income of
$1,000 to Kenyans who live on about 60 cents a day via
mobile banking system M-Pesa, showed a 34 percent
increase in earnings and a 52 percent rise in assets.
Beneficiaries invested the cash, buying livestock and
land for longer-term returns.
Heavyweight investors such as Mr Ackman, from
Ackman's Pershing Square Foundation, have decided to
back the former grads' project, transforming it into a new
business.
Ackman-Backed Harvard Grads Make
Aiding the Poor a New Business
Disponível em: www.bloomberg.com/news/articles/2015-09- 21/ackman-backed-harvard-grads-make-aiding-the-poor-a-new-business. Acessado em 30/09/2015. Reorganizado e adaptado para fins educacionais.
Sangwon Yoon
Michael Faye and Paul Niehaus spent summers as Harvard graduate students trying to give cash to the poor in the villages of Kenya. The villagers were perplexed; development experts thought the two had lost their minds. People who live on less than a dollar a day, the experts said, were sure to spend the money on cigarettes and alcohol.Seven years later, the idea is upending the international aid industry. Giving cash directly to the very poor turns out to be more efficient and productive than when charities with high overhead distribute goods and food. Those in extreme need take the cash and use it wisely. Giving a year's income of $1,000 to Kenyans who live on about 60 cents a day via mobile banking system M-Pesa, showed a 34 percent increase in earnings and a 52 percent rise in assets. Beneficiaries invested the cash, buying livestock and land for longer-term returns. Heavyweight investors such as Mr Ackman, from Ackman's Pershing Square Foundation, have decided to back the former grads' project, transforming it into a new business.