Questão 301c2f18-57
Prova:
Disciplina:
Assunto:
O texto, que aborda questões referentes ao tema do culto à celebridade, tem o objetivo de
O texto, que aborda questões referentes ao tema do culto à celebridade, tem o objetivo de
We are now a nation obsessed with the cult of celebrity. Celebrities have replaced the
classic notion of the hero. But instead of being respected for talent, courage or
intelligence, it is money, style and image the deciding factors in what commands respect.
Image is everything. Their image is painstakingly constructed by a multitude of different
image consultants to carve out the most profitable celebrity they can. Then society is right
behind them, believing in everything that celebrity believes in. Companies know that
people will buy a product if a celebrity has it too. It is as if the person buying the product
feels that they now have some kind of connection with the celebrity and that some of their
perceived happiness will now be passed onto the consumer. So to look at it one way, the
cult of celebrity is really nothing more than a sophisticated marketing scheme. Celebrities
though cannot be blamed for all negative aspects of society. In reality society is to blame.
We are the people who seemed to have lost the ability to think for ourselves. I suppose it’s
easier to be told what to think, rather than challenging what we are told. The reason we
are swamped by celebrity is because there is a demand for it.
Disponível em: www.pitlanemagazine.com. Acesso em: 7 dez. 2017 (adaptado).
We are now a nation obsessed with the cult of celebrity. Celebrities have replaced the
classic notion of the hero. But instead of being respected for talent, courage or
intelligence, it is money, style and image the deciding factors in what commands respect.
Image is everything. Their image is painstakingly constructed by a multitude of different
image consultants to carve out the most profitable celebrity they can. Then society is right
behind them, believing in everything that celebrity believes in. Companies know that
people will buy a product if a celebrity has it too. It is as if the person buying the product
feels that they now have some kind of connection with the celebrity and that some of their
perceived happiness will now be passed onto the consumer. So to look at it one way, the
cult of celebrity is really nothing more than a sophisticated marketing scheme. Celebrities
though cannot be blamed for all negative aspects of society. In reality society is to blame.
We are the people who seemed to have lost the ability to think for ourselves. I suppose it’s
easier to be told what to think, rather than challenging what we are told. The reason we
are swamped by celebrity is because there is a demand for it.
Disponível em: www.pitlanemagazine.com. Acesso em: 7 dez. 2017 (adaptado).
A
destacar os méritos das celebridades
B
criticar o consumismo das celebridades.
C
ressaltar a necessidade de reflexão dos fãs.
D
culpar as celebridades pela obsessão dos fãs.
E
valorizar o marketing pessoal das celebridades.